Barbie can do everything. That’s nothing new, but she will soon add another achievement to her long list as Greta Gerwig’s film is set to become Warner Bros’s biggest release ever. Following the iconic doll and her sidekick Ken, the film tackles complex themes such as womanhood and patriarchy in a fun, refreshing way that brings you back to your childhood. It showcases today’s issues through the nostalgic lens of the world’s favorite and most popular toy. The film has grossed $594.8 million in the U.S. and Canada and $745.5 million in outside territories, resulting in a total of $1.34 billion as of August 27, 2023. It became the fastest Warner Bros. film to achieve what it has and beat out Harry Potter and the Deathly Hallows Part 2 as the highest-grossing film they have made. 

The film was originally projected to reach $90-125 million during its opening weekend. It ended up making $162 million, obviously exceeding expectations. Adding to the already huge win for Warner Bros., it also became a big win for Greta Gerwig, who became the first solo female director to write and direct a movie that reached this status. The phenomenon of Barbie (2023) truly took the world by storm.